IBECONOMY

Magaluf is attempt to reinvent itself as a mature resort

According to Hundredrooms, May has seen a 20% increase in reservations and occupancy for June is already at 80%

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ibwirtschaft.com - Domingo, 28 de Mayo 2017 | 6:00 Hrs.

 

Magaluf is one of the most controversial tourist destinations in the Balearic Islands, but also one of the most sought after by international tourists. The prospect of partying 24 hours a day, 7 days a week is a great attraction for young Europeans in addition to cheap prices in comparison to other holiday destinations such as Ibiza. The holiday rental search engine Hundredrooms has been able to verify that in the first 6 months of 2017 there has been an exponential rise in the number of searches for holiday accommodation in Magaluf, so much so that the number of searches has doubled on the same period last year.

The data obtained by the search engine also indicates that the average price of a stay during the summer season has almost doubled in price in comparison to the month of March. The data collected on the months of June, July and August reveals some interesting results:

  • Private accommodation does not allow young people in groups that are below 25 years old
  • Hotels continue to promote party tourism with restrictions on ‘adults only’ and hosting club nights on the properties
  • Occupation is already at 80% for the month of June and bookings were made 3 months in advance
  • Searches and bookings for the coming months continue to rise
  • Most of the rental accommodation available has a balcony and a swimming pool

The most expensive month to book accommodation in Magaluf is in July as the average price is £630 per night in accommodation suitable for 6 people and the average price for accommodation during the month of August that is suitable for 8 people is £731.

Accommodation in Magaluf

There are around 60 offers of holiday rental style  accommodation in Magaluf in addition to hotel supercomplexes that have their own apartments that are designed to attract the tourists who chose Magaluf for its party reputation. BH Mallorca has 656 rooms while Hotel BCM has 280 apartments and Mallorca Rocks has 120 in addition to standard hotel rooms.

Most accommodation offers have restrictions on groups of youth, prohibiting bookings by minors under 25 years old. The majority of hotels in the area advertise themselves as adults only, offering private parties in addition to party tourism services and debauchery 7 days a week.

Source: Hundredrooms

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